Book Buying Motivation SURVEY RESULTS from the Debut Author Spotlights

All of the Debut Authors featured in the Spotlight were asked what motivates them to buy a new book. Here's a graph to summarize the results:

A recommendation is the strongest book seller.
A compelling character, a great description or blurb, and a book's rating and reviews were tied for second most important.

What most motivates you to buy a new book?